What does it mean to live a life that is never dull? For Chris Jordan, the answer has been unfolding since he was a kid standing in front of his grandfather's headstone. The words etched there — "It was never dull" — became more than a memory. They became a mantra that shaped every decision, every risk, and every leap he has taken since.
In this episode of The Life Shift Podcast, Chris shares how those six words guided his journey from YouTube kid to podcast strategist and now entrepreneur. His story is about courage, creativity, and the power of encouragement.
Guest Bio & Links:
Chris Jordan is a personal brand strategist who helps entrepreneurs establish their authority and grow their business through intentional storytelling and content. For more than five years, he worked alongside top thought leaders including Lewis Howes, Daymond John, and Dr. Benjamin Hardy on their podcast and content strategies. Today, Chris runs his own consulting business, supporting entrepreneurs who want to share their stories, connect authentically, and build lasting impact.
Connect with Chris: https://www.linkedin.com/in/imchrisjordan/
Timestamps:
0:00 – Opening and the phrase that shaped Chris's life
5:00 – Childhood creativity and early YouTube days
13:00 – Dropping out of college and moving to New York
19:00 – The family mantra that gave him courage to take risks
28:00 – Facing societal pressure and rediscovering creativity
39:00 – Building a business rooted in storytelling and encouragement
50:00 – Living into his grandfather's legacy: It was never dull
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